{"id":6907,"date":"2021-07-16T09:50:32","date_gmt":"2021-07-16T08:50:32","guid":{"rendered":"https:\/\/www.promomarketing.info\/?p=6907"},"modified":"2021-07-16T09:50:32","modified_gmt":"2021-07-16T08:50:32","slug":"starling-bank-supercharges-brand-instavolt-partnership","status":"publish","type":"post","link":"https:\/\/www.promomarketing.info\/starling-bank-supercharges-brand-instavolt-partnership\/","title":{"rendered":"Starling Bank supercharges its brand with InstaVolt partnership"},"content":{"rendered":"<p><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/instavolt.co.uk\/\">InstaVolt<\/a><\/span>, a leading rapid electric vehicle charger network, has today announced a new partnership with Starling, the leading digital bank which will utilise its rapid charging network as a full service advertising channel from 5th July.<\/p>\n<p>The branded wrap of 100 of InstaVolt\u2019s nationwide chargepoints, on-screen advertising and incorporation within the digital app will be a first of its kind partnership, enabling Starling Bank to break into the emerging market of EV drivers. The relationship demonstrates Starling Bank\u2019s commitment to further reducing its carbon footprint, as well as the growing popularity of electric vehicles, rapid charging and the value they now hold as an advertising channel.<\/p>\n<p>As an added layer to the partnership, every time an InstaVolt customer pays with a Starling personal or business card in the InstaVolt app \u2013 whether that&#8217;s through a prepayment or credit account \u2013 Starling will plant a tree through Trillion Trees.<\/p>\n<p><strong>InstaVolt\u2019s Chief Executive Officer Adrian Keen said<\/strong>: <em>\u201c<\/em>We\u2019re delighted to announce this new collaboration with Starling \u2013 a bank that is challenging traditional practice and has committed itself to becoming fully net-zero. We\u2019re proud to support them on this journey and will be proactive in our efforts towards helping them reach a new breed of consumer.<\/p>\n<p>\u201cThe partnership demonstrates the potential that EVs and charging network points offer UK businesses as we head toward net zero targets, and is indicative of growing consumer appetite for hybrid and EV options as the climate change issue becomes more urgent.\u201d<\/p>\n<p><strong>Anne Boden, founder and CEO of Starling Bank said:<\/strong> \u201cWe know that many of our customers care deeply about the environment. InstaVolt is a driving force in electric vehicle charging and our partnership fits perfectly with that.\u201d<\/p>\n<p>Starling Bank is currently undertaking a carbon emissions audit in order to further reduce its carbon footprint and offset emissions. In March 2021, Starling became the first UK bank to start issuing Mastercard debit cards made from recycled plastic, giving customers a greener way to pay.<\/p>\n<p>InstaVolt is one of the country\u2019s leading EV charge point networks. The brand\u2019s technology delivers rapid charge via a simple, contactless payment and doesn\u2019t require a customer subscription. The 120 kW charge points can add 220 miles of range in half an hour.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>InstaVolt, a leading rapid electric vehicle charger network, has today announced a new partnership with Starling, the leading digital bank which will utilise its rapid charging network as a full service advertising channel from 5th July. The branded wrap of 100 of InstaVolt\u2019s nationwide chargepoints, on-screen advertising and incorporation within the digital app will be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,1061,3072,3074],"tags":[1234,258,112,111,45],"class_list":["post-6907","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-ipm","category-partnerships-2","category-travel-1","tag-advertising","tag-industry-news","tag-institute-of-promotional-marketing","tag-ipm-tag","tag-partnerships"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Starling Bank supercharges its brand with InstaVolt partnership - IPM Bitesize<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.promomarketing.info\/starling-bank-supercharges-brand-instavolt-partnership\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Starling Bank supercharges its brand with InstaVolt partnership - IPM Bitesize\" \/>\n<meta property=\"og:description\" content=\"InstaVolt, a leading rapid electric vehicle charger network, has today announced a new partnership with Starling, the leading digital bank which will utilise its rapid charging network as a full service advertising channel from 5th July. 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